
eustella CEO Matteo Rosoli Pitched at TRANSFORM 2026 in Berlin
Matteo Rosoli, CEO and co-founder of eustella, delivered the first-ever public pitch of eustella at TRANSFORM 2026 in Berlin — one of Europe's most important events for media innovation, digital transformation, and emerging technology.
The response was outstanding. eustella's vision for a sovereign, privacy-first AI agent built in Europe resonated strongly with an audience of media leaders, technology innovators, and investors who understand firsthand why European AI independence matters.
The first public pitch
TRANSFORM 2026 marked the moment eustella stepped onto the public stage. Matteo Rosoli presented the case for a European AI assistant that keeps data in Europe, runs on European and open-source models, and never trains on user conversations — a direct alternative to the US and Chinese AI products that dominate the market today.
The pitch covered:
- The problem: Every major AI chatbot — ChatGPT, Claude, Gemini, Grok, DeepSeek — stores European user data on foreign servers, trains on conversations by default, and is controlled by Big Tech or state-linked entities.
- The opportunity: 133 million monthly active LLM users in Europe, but almost none of them are using a European product. The market gap is enormous.
- The solution: eustella — a hyperpersonalised AI agent that is fully GDPR-compliant, aligned with the EU AI Act, and built by an independent European team with no Big Tech investors.
Why TRANSFORM was the right stage
TRANSFORM brings together the people shaping the future of media, technology, and digital business in Europe. The media and publishing industry understands better than most why data sovereignty matters. Newsrooms were among the first to feel the impact of Big Tech's data practices — from scraped content to opaque algorithmic distribution.
eustella is built by newsrooms.ai, an independent European AI company founded in Vienna, Austria, by a team of AI experts and media professionals. The connection between media innovation and trustworthy AI is not incidental — it is the foundation of everything eustella stands for.
Presenting at TRANSFORM was a natural fit, and the enthusiastic reception confirmed that the European market is ready for an AI product that puts privacy, sovereignty, and user trust first.
What comes next
The momentum from TRANSFORM 2026 fuels what comes next. The eustella beta launches on 15 April 2026.
Want to get involved? Reach out to Matteo Rosoli on LinkedIn or sign up for early access at eustella.com.